Shipping and Logistics
Many shipping, logistics, and supply chain companies have either a marketing person in-house or agencies that do ad hoc marketing – as and when needed. The problem is that while a marketing manager is great for developing strategies and implementing them – they tend to outsource areas such as lead generation, branding, website updates and development, public relations and graphic design. With an ad hoc agency that may be graphically designed based or web-based, there often is an issue related to consistency of brand and messaging as well as a firm understanding of how brand and online marketing underpins the overall marketing strategy.
Marketing Eye has extensive experience in providing marketing services to companies in the shipping, supply chain and logistics sectors.
Strategic Marketing for Transport & Logistics
From multi-party logistics and shipping through to logistics, supply chain solutions, transport and technology companies, Marketing Eye is a leading provider of integrated marketing solutions and lead generation campaigns.
Marketing Eye has worked extensively in the supply chain solutions area providing companies that have end-to-end operations like shipping, stevedoring, transport, logistics, bulk handling, mining, oil and gas, and freight operations with a complete outsourced marketing team. We understand the requirements of this sector and are able to provide strong advice and planning to execute marketing strategies that are aligned to your overall business plan.
As a marketing firm in Dallas, we are unsurpassed in our knowledge of this sector and are able to add real value from day one.
Marketing Eye services include:
- Development of strategic marketing plans
- Implementation of marketing campaigns
- Branding and brand promotion
- Public relations – industry, business and vertical market
- Website development, search engine optimization
- Government relations and industry organization lobbying
- Advertising and strategic sponsorships
- Award submissions and speech writing
- Brochures and stationery development
- Multimedia presentations and corporate videos
- Newsletters and e-news
- Event presentations
- Direct marketing and related lead generation campaigns
For more information on how Marketing Eye can assist your business in the area of marketing for shipping, supply chain, freight, logistics and technology sectors, contact us.
A Marketing Eye
Marketing Eye provides marketing services to startups and small to medium-sized businesses all the way through to large corporations. Our marketing consulting services are backed by the latest in marketing technologies, and a team of people in marketing, design, web, and communications.
