Marketing Eye – Marketing Insights 10

Practices To Consider When Implementing An Email Marketing Campaign

This week we continue to explore various concepts within content marketing strategies. Join Marketing Eye’s Morgan Doyle and Robotic Marketer’s Michael Banks as they explore the intricacies of email direct marketing (EDM). Today email marketing is a direct channel of communication with consumers and if properly measured, its insights can be used to improve audience engagement. Learn about best practices for the design, language and format of email marketing campaigns. Implement it as a key component in your strategy today.